Client: Tata Singapore Airlines Limited known by the brand name Vistara
Magazine Name: Vistara
Target Audience: Travellers flying Vistara
About Vistara Magazine:
Vistara, the in-flight magazine of Tata Singapore Airlines, TSAL, which shares the same name as the Airline. It is a travel and lifestyle magazine targeting flyers across diverse age groups. The name is derived from the Sanskrit word ‘Vistaar’, which means ‘limitless expanse’. The content of the magazine would be as diverse as travel, culture and heritage, fashion, sports, arts and crafts, festivals, events, health and more. Vistara aims to set new standards in Indian aviation. An airline that pushes the boundaries of air travel and offers a seamless flying experience.